Consumers are now generating over a quarter of content that affects the way brands present themselves in search engines. Those same  consumers tend to that content more any promotional materials that brands generate themselves. No need to explain how important…

Ambition is what defines whether or not a software developer will succeed in an increasingly competitive industry. Corporations such as Microsoft are constantly pushing the envelope on how much it can improve its programs.

Because of the large number of technologies falling under the IT umbrella, it’s often difficult for enterprises and individuals to figure out which certifications they should invest in.

In the 20th century, nearly every marketing problem had one solution—the 30 second TV ad.  If you had a product to sell, you could reach everybody you needed to with a powerful, highly polished message in a very short period…

52% of consumers say they’d prefer to make purchases using a digital wallet both online and in a physical store. Does this mean that 2013 could be the year of the digital wallet? If your new year’s resolution includes understanding…

With 10 million confirmed users of Google+, and comScore reporting there were 20 million visitors to Google’s new social platform during its first 21 weeks of existence, it’s safe to say from a pure numbers perspective that Google+ is off…

Here’s the glimpse of my master’s research project. I am planning on surveying Canadian businesses and find out how well Web 2.0 technologies are being used in knowledge management. This is the first several pages of my literature review. The…

The leading cause for website or software application failure is not having a requirements document prepared and shared with everyone attached to the project. Typically, business and functional specifications, along with possible web design guidelines are gathered. What do most…

Almost every Web designer can attest that much of their work is repetitive. We find ourselves completing the same tasks, even if slightly modified, over and over for every Web project. Following a detailed website design and development process can…

Experienced Local SEO’s no doubt already understand the tremendous importance of citations for ranking well in Local Search.  Below are my recommendations for where to acquire citations for Canadian businesses after a qualitative (though fairly extensive) review of Maps.Google.ca results across a…